Swedish fashion retailer H&M has reported stronger-than-expected profit growth for the third quarter, with operating earnings surging 40% to 4.9 billion Swedish kronor (€440 million). The company's net profit reached 3.2 billion kronor, up from 2.3 billion kronor in the same period last year, indicating that its strategic shift toward focusing on its core brand is beginning to yield results. The positive earnings surprise sent H&M's shares climbing 12% at market opening.

The profit improvement came despite a slight decline in revenue, which fell from 59 billion to 57 billion kronor. The company attributed the revenue contraction primarily to negative currency effects, with exchange rate movements accounting for approximately five percentage points of the decline. Additionally, H&M reduced its store count by 4% during the period. On a currency-adjusted basis, the retailer actually achieved a modest 2% sales increase, which management suggested was supported by enhanced marketing efforts.

Inventory management showed significant improvement, with available merchandise declining by 9%, pointing to more efficient supply chain operations. The company also reported that its autumn collection has been well-received by customers so far. For September, H&M anticipates currency-adjusted sales to be in line with the previous year's level, though it noted this comparison is against a particularly strong September 2022 when cold weather drove an 11% sales increase.

The positive results from H&M follow recent encouraging signals from the broader fashion retail sector. Earlier this month, Inditex, the Spanish parent company of rival Zara, reported a stronger-than-expected start to the autumn season. The Spanish retailer has consistently outperformed H&M in growth metrics in recent years, benefiting from its lean supply chain and faster fashion cycle. H&M's latest performance suggests the Swedish company may be closing the competitive gap through its renewed focus on brand strength and operational efficiency.

Finnair is gradually restoring its Airbus A321 fleet to service after an uncertified cleaning procedure forced the grounding of eight aircraft. The airline confirmed that seat covers were washed with water, a method not properly certified to ensure fire protection standards were maintained. This safety concern prompted the removal of the affected aircraft from service, leading to operational disruptions across Finnair's European network.

The situation began improving over the weekend as Finnair started installing new seat covers on the grounded aircraft. The first A321 returned to service on Sunday, operating a flight from Helsinki to Rhodes. However, seven aircraft remain out of service with no confirmed timeline for their full return. The A321s typically seat approximately 200 passengers and are crucial for Finnair's European route operations.

The grounding has resulted in significant passenger disruptions, with Finnair implementing extensive rebooking procedures. On Sunday alone, approximately 460 passengers were moved to different flights due to aircraft downgrades. The airline has prioritized high-frequency routes such as Helsinki-Stockholm and Helsinki-London, ensuring alternative options are available. In some cases, Finnair has used smaller replacement aircraft and offered incentives for volunteers to switch flights.

To manage the capacity shortfall, Finnair has wet-leased two aircraft with crews from Danish carrier DAT since Wednesday. While flight cancellations have decreased to single digits in recent days, with some days passing without any cancellations, the airline acknowledges that irregularities may continue through the coming week. Finnair is providing accommodation and compensation to affected passengers in accordance with EU air passenger rights regulations as it works to fully resolve the operational challenges.